Website Development: Pricing and Details
What really determines the price of a website comes down to four variables: design complexity, functionality, technical optimization, and platform choice, not just the number of pages or additional languages.
With me, website development starts at 1,190 GEL, a business site costs 1,990 GEL, and an online store costs 2,990 GEL. A single landing page starts at 650 GEL, and custom systems such as booking platforms or CRM integrations start at 6,000 GEL. Every package is described on the pricing page.
Package prices are fixed. A free consultation only decides which package fits and whether add-ons are needed; add-ons are priced in writing before work starts.
Every package can be started with a 30% deposit, with the remaining amount split over 6 months at 0% interest, no bank involved. Clients outside Georgia are invoiced in USD or EUR at the current exchange rate.
Packages at a Glance
Best for: promotions, events, quick tests
Best for: early-stage businesses
Best for: active businesses with several services
Best for: selling online with WooCommerce
Best for: booking systems, CRM and API integrations
Not sure which one fits? The cost calculator shows the closest package in a minute.
What Determines the Cost of Website Development?
A common question is: “Why does one developer charge 500 GEL for a website, and another 5,000?”. The answer isn’t in the visuals, it’s in the system architecture: you’re paying for code quality, speed, and long-term stability, not just design.
Four main factors drive pricing:
- Design and UX/UI: A template-based solution is cheap, but a unique design tailored to your users’ psychology takes more time and resources.
- Functionality and integrations: A simple informational page is different from a system that needs payment gateway, inventory management, and CRM integration.
- Technical optimization (Core Web Vitals): To meet Google’s standards, a site needs to load in seconds. Semantic code and speed directly affect the price.
- Independence (CMS): I build on WordPress, which powers roughly 41% of websites on the internet (W3Techs data). After handover, you can make simple changes yourself without needing a developer.
Speed directly impacts sales
of visitors leave a site if it takes longer than 3 seconds to load
AI Website Builders and Their Impact on Price
AI builders push the base price of website creation down, but they don’t change what actually determines quality. In 2026, tools like Wix ADI, Framer AI, and 10Web can produce a visually acceptable site in minutes, which is reshaping the market, especially for simple business cards.
All three models offer a different pricing structure:
AI website builder
Template-based structure, quick to launch on your own.
No-code SaaS platform
Ready-made online store infrastructure, but with transaction fees and platform dependency.
Custom WordPress development
Your own code, independent hosting, and full control.
An AI builder is a good choice if you have the time to set it up and maintain it, and if the site’s only role is presentational. However, they carry several risks:
- Platform lock-in: moving your code to your own server is limited or impossible, and the monthly fee never stops.
- Weak technical structure: template-based code is often slow and gives you limited control over semantic SEO.
- Limited integrations: CRM, accounting systems, and API integrations either don’t exist or require a high-tier subscription plan.
- No real support: it’s a self-service model. If something breaks, there’s no developer responsible for it.
You need a developer when the site actually has to perform: when you need to stand out ahead of competitors in Google and in AI answers, when the site needs to connect to other systems, or when you need someone accountable for the site working.
What Additional Costs Should You Plan For?
The price of website development doesn’t cover every yearly cost. Plan for three more items:
- Domain: your site’s address, for example .ge or .com. Cost: roughly 30-50 GEL per year.
- Hosting and SSL: the first year is included in my packages. From the second year on, if you use your own hosting, this cost is set independently.
- Technical support: if you won’t have time for regular site updates, website maintenance costs 150 GEL per month, or 120 GEL per month on your own hosting. It covers backups, updates, and security monitoring.
Why Do Website Prices Differ So Much?
The difference between a very cheap site and a quality one isn’t visual, it’s structural. Cheap sites are often built with pirated or nulled themes, which puts you and your visitors’ data at risk.
Very cheap site
Nulled themes
Security gaps, plugin conflicts, 5+ second load time
Quality site (from 1,190 GEL)
Clean code
Licensed components, semantic HTML, under 2 second load time
Investing in quality means you won’t have to rebuild the site from scratch later, and you avoid unplanned extra costs.
What Do You Want Your Project to Be Like?
Answering a few questions before the first conversation makes the package choice quick:
- What is the main goal of the website?
- Which pages do you need?
- Do you need booking, online payments, or other special features?
- Is there a fixed launch date or a strict budget?
If you already know your answers, compare them with the package list. For anything beyond it, contact me.
Frequently Asked Questions (FAQ)
How much does website maintenance cost?
Maintenance is 150 GEL per month, or 120 GEL per month if the site is on your own hosting. The domain costs roughly 30-50 GEL per year, and hosting with SSL is included in the packages for the first year. See maintenance details.
Is SEO optimization included in the price?
Every package includes baseline SEO compatibility: site speed, mobile adaptation, and correct structure. Content SEO and keyword work is a separate service.
How long does it take to build a website?
A landing page takes 4 days, Start takes 7 working days, Business takes 15 days, and an online store takes 20 days. Custom projects get an individual timeline. The count starts from the day materials are provided, not from the day the contract is signed.
Is installment payment available?
Yes. Every package can be paid over 6 months at 0% interest: a 30% deposit to start, with the remaining amount split evenly over 6 months, no bank involved.
Can the price change after the consultation?
Package prices are fixed. A free consultation only decides which package fits and whether add-ons are needed; add-ons are priced in writing before work starts.
How do clients abroad pay?
International clients are invoiced in USD or EUR at the current exchange rate.
Is an AI builder enough for my business?
If you need a simple online business card and have the time to set it up and maintain it yourself, yes. You need a developer when the site has to connect to other systems, or when you need to stand out ahead of competitors in Google and in AI answers.
Questions about your project? Leave a comment or get in touch.
“Price is what you pay. Value is what you get.”
– Warren Buffett
One Response
One thing that often gets missed in these breakdowns: the ongoing SEO cost can easily eclipse the initial build within 12 months. We track “seo-autopilot” something similar and found that content production plus tooling eats 60-70% of the total budget once you factor in the second year.